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Posts Tagged ‘internet marketing’

Pros and Cons to Internet Marketing

Internet marketing strategies are an invaluable means by which to draw more attention to your business. Whether you have a business that has a physical location that locals can visit or if it as an entirely internet based company, the implementation of the proper marketing strategy could vastly increase the interest in your business. The use of internet marketing does come with its pros and cons.


Internet Marketing Basics

Internet marketing, also referred to as online or digital marketing, is a means to promote your products or services over the World Wide Web. It is important to know that simply registering a domain and starting a website on the internet does not mean instant traffic to your site. Establishing a sound marketing campaign is crucial in developing a thriving business on the internet where competition is high.

What are the benefits of a sound internet-marketing plan? Establishing a domain for your business is only one-step in getting more interest drawn to your company. With the ability to access the web around the world, proper marketing of your site will allow you to obtain potential clientele from around the globe as well as locals.


3 Ways to Make Testimonials Work Harder for You

Having a well-designed and put together website is not enough to garner the sales you want or to persuade people to complete some task, such as filling out a survey. Visitors to your blog are going to want to know they can trust you and what you want to sell them or what task you want them to complete. One way to gain their trust is using testimonials.

Once you have testimonials on your site, what is the best way to make them work harder for you? Try these three steps to make them work harder for you!


Internet Marketing for Free

Many people think that internet marketing requires you to spend a whole lot of money on fancy advertising banners on major websites just so that you can make money. This is only what major websites and advertising firms want you to think.

There are many ways in which you can use already established sites to do the advertising for you without ever spending a dollar to get your business message out to the masses.


Internet Marketing through Mass Emails

The internet is becoming the only way that people get any messages these days. They don’t get things in their mail box at home anymore – it all comes to their internet email inboxes. Internet marketing means that you need to make money by appealing to this new form of messaging.

The way to do that is by putting something in the right inbox so that they will actually read it. There is a fine line between reminding your customers that you exist and inundating them with tons of emails. Crossing the line can be devastating to your business.