The internet is becoming the only way that people get any messages these days. They don’t get things in their mail box at home anymore – it all comes to their internet email inboxes. Internet marketing means that you need to make money by appealing to this new form of messaging.

The way to do that is by putting something in the right inbox so that they will actually read it. There is a fine line between reminding your customers that you exist and inundating them with tons of emails. Crossing the line can be devastating to your business.