As with any new business, there are certain things that should be avoided when first starting up your Internet business. Familiarizing yourself with possible and potential pitfalls could mean the difference between your business succeeding or failing.
Here are just two of those potential pitfalls that should be avoided at all costs if you want your business to not only succeed, but thrive.
People are always wary about having to divulge extensive personal information to anyone, or in the case of a business, anything they don’t know. If your Internet business requires details from a subscriber to the site, keep it to a bare minimum if possible. The more personal information you require from a potential customer or subscriber, the higher the chance they will just “x” out of your site and look elsewhere. If you just need enough info to send out a newsletter for example, then all you need is an email address. There is no need to ask for real names or physical addresses etc.
Don’t use unrelated content on your site. For instance, you might use a word or phrase that when researched is a really good keyword (s), but if it isn’t relevant to your business it will do nothing except confuse the reader and spoil the professionalism of your business. Instead use keywords that have meaning and show potential customers that your company knows what it’s on about and is the one they need to subscribe to.
If you want to make money online this is your ultimate opportunity!
To your online success